Objective — To translate The Emerson’s distinctive fusion of historic architecture and contemporary design into a digital experience that builds anticipation, positioning the hotel as a thoughtfully curated destination offering more than just accommodation.
003. Custom website design
Project Summary —The Emerson needed a digital presence that would translate its unique architectural character and intimate hospitality approach into an equally compelling online experience. Our solution balances atmospheric immersion with intuitive functionality, guiding visitors through a visual narrative that reveals the hotel's distinctive personality while simplifying the path from discovery to reservation.
Visual Direction & Features — A rich, atmospheric palette and refined typography mirror The Emerson’s blend of historic charm and modern luxury. Click-to-reveal page views encourage exploration, while immersive video elements bring the hotel’s experience to life.
A seamless, interactive booking system streamlines reservations, ensuring a frictionless user journey. Subtle hover effects, including image darkening, add depth and interactivity, enhancing engagement while maintaining an elegant, sophisticated aesthetic.
behind the DESIGN
san francisco,
california
003. Custom website design
san francisco,
CALIFORNIA
Objective — To translate The Emerson’s distinctive fusion of historic architecture and contemporary design into a digital experience that builds anticipation, positioning the hotel as a thoughtfully curated destination offering more than just accommodation.
Visual Direction & Features — A rich, atmospheric palette and refined typography mirror The Emerson’s blend of historic charm and modern luxury. Click-to-reveal page views encourage exploration, while immersive video elements bring the hotel’s experience to life.
A seamless, interactive booking system streamlines reservations, ensuring a frictionless user journey. Subtle hover effects, including image darkening, add depth and interactivity, enhancing engagement while maintaining an elegant, sophisticated aesthetic.
Project Summary — The Emerson needed a digital presence that would translate its unique architectural character and intimate hospitality approach into an equally compelling online experience. Our solution balances atmospheric immersion with intuitive functionality, guiding visitors through a visual narrative that reveals the hotel's distinctive personality while simplifying the path from discovery to reservation.
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